Marketing Plan for Product Line Essay Example | Topics and Well Written Essays - 1250 words

Marketing Plan for Product Line - Essay Example 1. How the Selected Small Appliance Supports Company G’s Mission Statement The small appliance supports Company G’s mission statement in several ways. In the first place, the appliances are made using very few materials and little energy. This will boil down to decreased cost of production, and eventually, helping clients purchase them at affordable rates. Beside the aforementioned advantage which will have clients saving their money, the pleasing visual features of design are also likely to excite the passions and happiness of the clients. This happiness is in fact a central part of client’s lives. B. Marketing Objectives 1. The target market for the company’s product is very broad, given that it incorporates all the areas that have undergone electrification. The veracity behind this postulation is elucidated by the fact that the new product can be used in a domestic setting. Given that America is entirely electrified, the whole of it serves as target mar ket. The rest of the developed world, such as the UK and Europe, can also serve as part of the target market, since globalization has become responsible for many multinationals. Multinationals, in turn, have the entire globe, continent, or a regional block serving as target market. 2. Four Selected Marketing Objectives for Company G and an Objective for Each of the Four Marketing Strategies (Product, Distribution, Price, and Promotion) Marketing objectives refer to the goals that an enterprise may wish to accomplish through marketing efforts. For Company G, they are: reaching the desired profit potential for the newly innovated small appliance; helping the appliance fit into the market effectively (introducing the brand to the market successfully); ensuring continuance of use by the market (fostering the demand of the product in the market); and improving the living standard of the market (by making the appliance as helpful, efficient, affordable and physically appealing as possible ). The objectives that Company G is intent on using are also four. The company is aiming at making favorable amounts of profit by tinkering with scientific innovation to deflate the cost of production. Secondly, Company G intends to introduce the brand to the market by making it as unique (helpful, efficient, affordable and aesthetically appealing) as possible. Similarly, the company intends to foster the demand for the same product in the market by promoting it, as a way of making both potential and prospective clients aware of the availability of the product in the market. Finally, by strengthening the attributes of the appliance, especially its affordability and efficiency, the company will have improved the living standards in the market. C. Competitive Situation Analysis 1. Classifying Company G’s Products Using the Three-Way Consumer Product Classification System (a) Convenience goods: the product will always be presented in the market as a commodity from which the like ly benefit from establishing cost and quality evaluation is believed to be less significant in regard to the time and effort of the consumer. (b) Shopping goods: The quality of company G’s product will enable the company to present it in the market to rationally make comparisons of the price, fashion, and suitability. This will be achieved by highlighting these qualities in ads targeted at likely and repeat consumers. (c)

Ackermann's Function Research Paper Example | Topics and Well Written Essays - 500 words

Ackermann's Function - Research Paper Example After Ackermann made a publication of his particular function (having only three non-integer functions) a lot of efforts have been done by other authors in the process of modifying the function to apply to various situations, so that at present, this particular function can apply effectively to the numerous variants that comprise the very original function. One of the common versions of the Ackermann’s function is the Ackermann-Peter function, which is a two-argument, is often defined using the non-negative integers m and n as shown (Hazewinkel 2001). From the function below, one can easily deduce that the values are growing and expanding rapidly, even for the tiny inputs (Monin 2003). For instance, take A (4,2), and one can easily see that it is an integer comprising of about 19, 729 decimal digits. Inasmuch as this function has been used widely with success, it has been termed as quite ineffective especially when it comes to computing complex numbers, making the process very slow. The complexity associated with this function often grows quite fast, especially when it comes to its memory and run-time. For this reason, it is often the best and widely used in the process of teaching learners some of the complex types of various recursions. Additionally, it is also used as a test case especially when it comes to compiler development used in optimizing recursions. The numbers used in the illustration for the issue of A (4, n) seem to be quite large, such that one can describe the Ackermann’s function as being extremely slow especially when it comes to computing very large numbers (Sundblad 2003). Inasmuch as the numbers tend to grow very quickly, this function is often concerned with making recursions and subtractions. Following this realization, one can therefore devise some other shortcuts that can bring about another function deemed efficient and effective as shown. The sequence of numbers